Web design trends change often and keeping your website updated appropriately can play a huge role in how effectively digital marketing can work for your business.
Without a good and rather ‘modern’ website, all your digital marketing efforts could turn fruitless.
Some trends work better than others and this also depends on the type of business that the website belongs to. However, there are some common web design trends that can be implemented easily and works for pretty much all businesses.
2022: Latest Web Design Trends You Should Not Be Ignoring Right Now Or Ever
Sure, images are attractive and widely used throughout the world on websites. As in the case of the past few years, videos have gained more prominence than ever, especially short videos as they reach their message to audience more comprehensively and visually.
GIFs have always been around but it is only of late that they have become popular trend in web design as they load really fast and require lesser space on your webpage than a video. Since they are visual and can be fast-forwarded to pace up a message, they engage visitors’ attention and the message is put through successfully and quickly.
Boring fonts are old-school but ironically, there are also some old-school fonts that are back in action! Be it creative fonts or vintage fonts, audience is willing to accept a new look on websites and according to latest web design trends, websites can consider switching up their current fonts with creative fonts.
The world – especially the digital world – is evolving and prioritising boldness and this applies to colour on websites too.
Using bold colours as part of your website’s and marketing copies’ colour panel following new trends in the world of web design can amp up your business game. Remember to incorporate the same colours throughout even ads and help your target audience recognise you in an instant.
Placement of text on images
Text and images are both important forms of content and using them in a good balance is important for any website.
Upcoming web design trends include using them with each other, that is, in an overlapping fashion. For example, use an image with a darker background and use text in a contrasting colour that is partly overlapping the image in a creative font for a unique touch.
Add a fun element to scrolling
No matter how old we get, there are certain things that are enjoyed by most of us and give joy in otherwise regular tasks; once such thing is scrolling on a website!
The latest web design trends suggest adding a fun element to scrolling, no matter how minimal. It could just be fading bubbles that positively add to the browsing experience while a visitor is scrolling the webpage.
The COVID-19 pandemic results in laying off of an unimaginable number of employees from every industry across the world. This was when businesses had to learn to manage business, maintain website, and also keep customers happy. Visitors on websites, especially ecommerce, are looking for quick assistance and since there is only so much that human workforce can help, setting up a virtual assistant can guide them instantly, in turn raising the bar in their browsing experience.
Hiring professionals to take care of your web design needs can be a smart investment. Hiring a web design agency that uses latest web design trends for your website can be challenging but it does help your business reach goals much sooner.
GSS Webtech is a modern-day pioneer and offers competitive solutions for all your website needs. Contact us to learn more.